The pub which hosted Richmond's Mad Monday has said vision of the players whipping each other has been "blown out of proportion" and the playing group was "extremely respectful".
Late on Monday, vide emerged of Tigers players at a Victorian country pub said to be re-enacting what was alleged to have happened involving Swans players in their Melbourne hotel room a week ago.
Five Sydney players have been suspended for breaching club standards, and a police investigation continues.
In the Richmond video, a player can be seen feigning shock as he is spanked on his rear by a teammate.
Another teammate whips a fellow player on the back with a belt.
EXCLUSIVE: Richmond footy players were filmed engaging in wild behaviour during Mad Monday celebrations in Garfield, a small country town south-east of Melbourne. The footage shows shirtless players whipping each other while drinking alcohol, with one player pulling down his... pic.twitter.com/zB08ySxFzd
— 7NEWS Melbourne (@7NewsMelbourne) August 24, 2026
The venue, The Garfield Hotel, released a statement on Facebook on Tuesday morning saying the the incident had been "blown out of proportion".
"We hosted the Richmond Football Club at our venue today, and we could not speak more highly of the way they conducted themselves. For such a young group, they were extremely respectful and a fun group of boys to deal with," the statement said.
"They enjoyed a few quiet beers to unwind after a long season, and we see nothing wrong with that. They had booked out the venue for the afternoon, so they were the only patrons on site. They enjoyed their afternoon and moved on.
"In our view, this has been blown out of proportion. Two members of the media were waiting on their arrival this morning and remained on site filming in the hope of capturing a misstep, which we consider disappointing."
Richmond was contacted for comment by AAP.
On Monday, AFL chief executive Andrew Dillon delivered a strongly-worded statement at the league's finals launch.
As the Swans crisis continues, Dillon said respect for women was not negotiable.
There have been several incidents over the past few years at Mad Monday celebrations -- the day to mark a club's end of season -- that have sparked controversy about player behaviour.
Five Swans players -- Isaac Heeney, Chad Warner, Nick Blakey, Riley Bice and James Jordon -- were on Wednesday suspended for the rest of the season for "breaching club standards" over the Melbourne hotel incident.
No charges have been laid and AAP is not suggesting any wrongdoing on the part of the five suspended players.
1800 RESPECT (1800 737 732)
National Sexual Abuse and Redress Support Service 1800 211 028